Under the new norm, anything goes, and few things are taboo. It seems like nothing is a given anymore. Before sex reassignment surgery if you were born male or female most likely, you lived and died that way. A medical or cosmetic procedure can now alter nearly every natural human feature. Laser surgery can permanently change eye color. Hair — that’s a no-brainer, think color, weaves or extensions. There are makeovers available for one’s BBF – breasts, butt, and fingernails. And Black people who so desire can change their skin color. That’s right. If you are a person of color and you dislike your appearance, you don’t have to stay that way.
“Say it Loud, I’m Black, and I’m Proud” was a 1968 hit song with a strong meaning by “the Godfather of Soul” James Brown. Sometimes, it seems as though Brown’s message of Black pride did not filter down to some Blacks in post-boomer generations.
Numerous high profile Black people are believed to have whitened their skin. Most notable is pop star, Michael Jackson. Some of the Braxton’s, fashion model Iman, rappers Lil Kim and Nicki Minaj are only a few among a growing list of celebrities who have chosen to shed their darkness and lighten up.
There are various ways to lighten dark skin. Glutathione treatments are popular. Depending on where you get the treatment, how many shots you take, and the maintenance doses required to keep you looking light and bright, the cost of regular injections can range from several hundred dollars to as much as $4000 per treatment. Skin-lightening can also have dire consequences.
In spite of the risk and cost, skin-lightening is not done exclusively by the rich and famous.
Glutathione treatments, bleaching creams, and other skin-lightening treatments are popular, not only in the U.S. but in other countries, as well, including India, Asia, and Jamaica where lighter skin tones are perceived as more beautiful than darker skin.
Although some skin-lightening crèmes are deemed to be dangerous because they contain mercury and cancer-causing chemicals, that doesn’t prevent the industry that sells the products from enjoying a booming business.
Many Blacks see skin-lightening as a rejection of black identity. What is it that causes some Black people to abhor their dark skin? Is it self-esteem? Vanity? Mental illness? Anti-dark skin color bias and the notion that life and living are much easier when you are light or darn near white is an assumption that stems from slavery and racists propaganda.
How about you? Are you are a dark-skinned Black person reading this, if so, are you comfortable with who you are or are you shameless about changing skin color? Do you believe that dark skin color is the black man’s burden?
If you are conflicted, perhaps you will find some understanding about the subject in this stunning and sometimes graphic video. It includes a wealth of information concerning everything from the reasoning behind skin-lightening to the famous doll test. Teachers will certainly be familiar with the doll test. Set aside 20 minutes because once you start watching this video, you won’t want to turn it off.